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J. Manuel Herrera
East Side Union
High School District
About Manuel
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J. Manuel Herrera
Herrera for City Council

2608 Van Winkle Lane
San Jose, CA 95116
FPPC #1318212


About Manuel

"Experience That Money Can't Buy" and
Manuel's priority issues, click


Decades of Public Service

In 2010, Manuel will complete 20 years of service as a trustee for the East Side Union High School District. For the past two decades, he has championed the cause of kids, families, education, and community well-being, establishing a record of leadership.

Manuel's public service consists of the following:

  • Trustee, East Side Union High School District
  • Advisory Board and Vice Chair, Alum Rock Counseling Center
  • County Transportation Commission, Minority Citizens Advisory Committee
  • Board Member, Metropolitan Education District (MetroEd)
  • Board of Directors, Asian Americans for Community Involvement (AACI)
  • Board of Directors, Hispanic Chamber of Commerce
  • Board of Directors, Martin Luther King Association of Silicon Valley
  • Board of Directors, YMCA Downtown Branch
  • Board of Directors, Hospice of the Valley
  • Board of Directors, Eastfield Ming Quong
  • Santa Clara County Democratic Central Committee
  • Party Official, Silicon Valley Democratic Party
  • Executive Board, California State Democratic Party
  • MoveOn Coordinator, San Jose/Silicon Valley Council
  As ESUHSD Trustee, Manuel has:
  • Worked to improve test scores and assure student safety
  • Balanced budgets and helped pass bond measures to improve facilities
  • Championed a solar energy project that saves millions of tax payer dollars and brings jobs and green technology to the Eastside
  • Advocated a one-of-a-kind, school-to-career Construction Trades Academy, part of an unprecedented Project Labor Agreement for a major bond construction program
  • Achieved new facilities for Adult Education and new immigrant programs
  With family picking prunes
  Manuel's Parents Were Migrant Workers

Manuel's parents were migrant workers who settled in San Jose in 1952. Upon arriving here, the Herrera family lived temporarily in a tent in the Milpitas area, as well as the side room of a church in San Jose 's Japantown. Manuel spoke only Spanish when he entered the public school system and dropped out of kindergarten because the schools weren't ready for children like him then.

Manuel is pictured at the left in the foreground picking prunes with his family in the early 1960s.

Hispanic Family of the Year

Hispanic Family of the Year

In one generation, the American dream has been fulfilled in the family of Humberto and Matilde Herrera. In 1998, at a spectacular black tie event at the San Jose Fairmont Hotel, the Herrera’s were honored as “Hispanic Family of the Year” for their civic service and professional accomplishments. More than 1,000 civic leaders attended the event (the annual Hispanic Charity Ball).

Herrera Family Role Model Conferences

Role Model Conference

Over the years, the Herrera family has spearheaded the dynamic, life-changing Role Model Conferences for our San Jose Eastside youth (thank you Esau and Rebecca, as well as many others). Manuel spoke to our youth at the 2008 Role Model Conference, which was held at Overfelt High School for students from throughout the region.

  Manuel in high school
Manuel traveling

Manuel's Education and World Travel

BA Social Sciences, University of the Pacific
MA Urban Studies, Occidental College

Manuel was awarded a National Urban Fellowship that included study at Yale University and an assignment as Special Assistant to the Mayor of Seattle.

On scholarships, Manuel studied in India and Mexico and traveled worldwide, visiting Tokyo, Hong Kong, Bangkok, New Delhi, Calcutta, Bombay, Athens, Rome, Geneva, Paris, Madrid, Lisbon, New York, Mexico City, and more.

Manuel's Professional Background

Manuel's career is in public policy and administration, working with city managers, elected officials, and nonprofit agencies. He is a public sector consultant, most recently affiliated with the National Conference for Community & Justice, a national human relations organization.

Manuel is currently launching a nonprofit project called Alliance of Community and Teachers (ACT!),

Manuel's professional career consists of the following:

Manuel conducting workshop
  • Director of Planning, United Way of the Bay Area
  • Program Executive, National Conference for Community and Justice
  • Ombudsman, City of San Jose
  • Director of Human Services, City of Union City
  • Community Relations Manager, City of East Palo Alto
  • Legislative Aide, Capitol Hill and California State Legislature
  • Public Sector Consultant

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Herrera for City Council
June 8, 2010

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